I have led the full marketing direction for Funky's Pizza & Daiquiri Bar for several years, managing a wide range of moving parts across both digital and in-person brand experiences. My responsibilities have included social media strategy, influencer partnerships, gameday campaigns, event planning, sponsorship coordination, and collaborations with Ole Miss organizations and athletics, all while maintaining a cohesive and recognizable brand identity.

Beyond campaign execution, I worked extremely closely with ownership on nearly every aspect of the business’s marketing and creative direction. I led a complete website redesign, managed merchandise design and production from concept to completion, coordinated photoshoots and promotional campaigns, oversaw online shop management, and ensured that every customer-facing detail aligned with the overall vision of the brand. This role required constant organization, communication, and creative problem-solving across multiple fast-moving initiatives at once.